Hi, I'm Luba
As a certified Health and Longevity coach, I’m passionate about inspiring people to transition into a WHOLE-FOOD PLANT-BASED (WFPB) lifestyle.
I wholeheartedly believe it is the only scientifically proven way to achieve long-term weight loss while optimizing your health span and longevity.
I love the freedom of living a WFPB lifestyle and invite you to take the journey together as we transform your old habits of food confusion and restriction into your newfound food freedom!
My mission is to serve as your accountability partner and guide in your journey to weight loss and optimized health through this new lifestyle.
We will transform your habits one at a time so you can achieve your health goals in the shortest, healthiest way possible.
We will leave behind all discomfort and frustrations you may have experienced trying modern-day diets and incorporate dozens of new tools into your day-to-day routines to achieve your best weight and health.

From Family Lawyer to Certified Health & Longevity Coach
As a family attorney, I spent over 20 years helping people get through emotionally trying and difficult times. I noticed the physical toll on my clients’ health and well-being. I also experienced my own health challenges and burnout from juggling my personal life and demanding career.
I was looking for a magic pill or system that would restore my health, vitality, and energy without having to resort to restrictive dieting based on willpower. That’s when I came across the WFPB lifestyle that was being recommended by every doctor and scientist that I studied.
Plant-based living became my passion because it allowed me to remain the creator of all my meals without having to count calories, macros, weigh my food or bargain with all of the commercially available diet restrictions.
I devoted myself to this new passion and spent five years studying before deciding to switch careers as I became a certified health coach. Since then I have helped numerous clients achieve their weight loss and health goals with great success.

Get to Know Me
I am a mother of 2 wonderful kids, wife to my law school sweetheart, owner, and creator of several businesses, seasoned divorce attorney, and certified health coach.
When I’m not coaching my clients, I’m cooking wfpb delicious meals, traveling to faraway lands, hiking in the forest, playing pickleball, Latin dancing, and studying the law of attraction. I’m also a true plant-based lifestyle advocate for optimum health and for our planet.
If I could go anywhere in the world, I would go somewhere with great hiking trails - a lake to swim in… somewhere filled with nature’s wonders.
Speaking of travel… I’ve been to 48 countries!
Something you may not know about me is that I speak five languages and am the CEO and Creative Director of Oyobox.com!
After a long day, you’ll find me going for a walk with my husband and my dog, Daisy.
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* Disclaimer: I am a health coach trained in habit transformation coaching. I do not diagnose, treat or cure any diseases or illnesses, including but not limited to obesity. The content on this website are for informational purposes only, and are not intended to replace the advice of a qualified health care professional, Plant Based Luba does not provide any diagnosis or treatment.